HOPKINTON, Mass. - April 13, 2011 -
EMC Corporation (NYSE:EMC), the world leader in information infrastructure solutions, today announced several enhancements to the EMC® Velocity™ Solution Provider Partner program that are designed to provide new opportunities for Velocity partners to accelerate their profitability. New incentives include: greater upfront discounts for selected products; the inclusion of EMC unified storage in the Velocity Incentive Program (VIP); new integrated demand-generation programs focused on next generation backup as well as unified storage for SMB, midmarket, and enterprise businesses; and a revised deal registration program.
EMC is committed to accelerating its partners' profitability by giving them access to industry leading products with the most competitive pricing along with easy and efficient marketing and training resources to help them compete and earn business. Velocity program enhancements include:
EMC Partner Quotes
"Today's announcement is further proof that EMC is investing in partner profitability more than ever," said Joe Reuben, Managing Partner, Cordicate IT. "By offering partners the most comprehensive product portfolio to meet customers' information needs it's showing that it wants to give us what we need in order to succeed. Additionally, EMC takes partner feedback very seriously and is committed to implementing partner feedback wherever possible."
"It's easier than ever to do business with EMC," said Brad Call, Product Manager, Sentinel Technologies. "With all of the improvements they continue to make to the Velocity program, there's no doubt we'll see our business and margins grow. EMC's new structured training programs provide us with the means to develop a specialized focus and develop new revenue streams in critical growth areas within our Data Center initiatives."
EMC Executive Quote
"To help our partners take market share and grow their business with EMC, we are taking aggressive actions to provide more opportunities for them to increase profitability," said Gregg Ambulos, EMC's Senior Vice President, Global Channel Operations and Americas Channel Sales. "Not only does EMC offer the industry-leading products, solution and competitive pricing, we're also committed to providing our Velocity partners with the right tools and resources to allow them to focus on delivering the best possible service to their customers. We believe Velocity partners are well positioned to lead their customers on their journey to the cloud while growing their business and becoming more profitable."
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